03 May 2018

Global Agency’s phenomenal cooking format Blind Taste will make its Spanish debut at Nova TV on Saturday, May 05th.

Produced by Bainet, the format will be brodcast weekly with the local title ‘El sabor es ciego’. The show will be hosted by David de Jorge who is well – known in the region with his programme Robin Food. 

The format has been also licensed by Star TV (Greece), TV3 (MTG, Sweden), K1 (Ukraine), Friday TV (Russia), Kanalturk (Turkey) and has proven to be a successful program in all above countries. 

Izzet PINTO, Founder & CEO of Global Agency, said: “We can’t wait to see the Spanish version of Blind Taste which will start this Saturday on Nova TV. The format has always been one of the top selling brands in our catalogue. Its unique approach in grading the dishes blindfolded makes the show fun and exciting. After the various versions of the show with huge success around the world, now it is time for El sabor es ciego to hit the channel’s ratings.”

Blind Taste 
It is the world’s most fair cooking format. In every episode, a celebrity chef teaches the week's four contestants how to cook a new recipe. Using exactly the same ingredients and equipment, each of the contestants has two hours to cook the recipe for themselves. When the four meals are ready, it's not the chef, but the contestants who judge the food. Wearing blindfolds, each of them must rate the four attempts at the recipe. And because they don't know whose food they're judging, honesty is key – any of the dishes could be their own! At the end of the week, the points are totalled, and the winning contestant walks away with the grand prize.